What Headlines Got Wrong about Today’s Data Dump

What Headlines Got Wrong about Today’s Data Dump by Wolf Richter – Wolf Street

It actually wasn’t that lousy.

Voices will once again clamor with renewed vigor – after having been muffled yesterday by the mini-spike in inflation – for the Fed to back off its tightening trajectory, given today’s reports on retail sales and industrial production. But the headlines got it wrong.

So yes, comparing August to July, retail sales were ugly. To make any sense at all out of these monthly comparisons, the data is adjusted for seasonal variation and holiday and trading-day differences and are only as good as these adjustments.

And in August, according to the Commerce Department, total retail sales fell 0.2% from July, the largest monthly decline in six month, mostly triggered by a 1.6% drop in sales at new- and used-vehicle auto dealers and auto parts stores.

These sales at auto and parts dealers differ from the monthly numbers that automakers report — they report the number of units delivered to customers, new vehicles only. But today’s numbers are in dollars and include sales of new and used vehicles and auto parts.

Nevertheless, they share the impact of hurricane Harvey. Automakers reported earlier this month a 6.4 % year-over-year decline in the seasonally adjusted annual rate of sales of new vehicles. In the last week of August, hurricane Harvey had brought new and used vehicle sales in a large auto market to essentially zero. This weighs in today’s numbers: Sales at auto and parts dealers are by far the largest category, accounting for 21% of total retail sales!

Those changes in seasonally adjusted sales from July to August were the focus of the headlines. But on a year-over-year basis, comparing August 2017 to August 2016, without seasonal adjustments, total retail sales rose 3.5%.

This chart of year-over-year changes in total retail sales, not seasonally adjusted, shows the same middling range of sales increases we’ve had for years. Note that these percentage changes are not adjusted for price changes:

Within those retail sales, sales at non-store retailers (mostly online) rose 8.4% year-over-year, building materials 8.4%, and even auto and auto parts sales rose 1.5%  year-over-year. Yup, despite Harvey. New vehicles are struggling, but their prices are up, and used vehicles are hot.

The only year-over-year decliners were sales at electronics and parts stores (-3.5%), sporting goods, hobby, book, and music stores (-1.4%), and at department stores (-0.8%), many of them tangled up in the brick-and-mortar meltdown.

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Wolf Richter

In his cynical, tongue-in-cheek manner, he muses on WOLF STREET about economic, business, and financial issues, Wall Street shenanigans, complex entanglements, and other things, debacles, and opportunities that catch his eye in the US, Europe, Japan, and occasionally China. WOLF STREET is the successor to his first platform… TP-Title-7-small-200px …whose ghastly name he finally abandoned in July 2014. Here’s the story on that. Wolf lives in San Francisco. He has over twenty years of C-level operations experience, including turnarounds and a VC-funded startup. He earned his BA and MBA in Texas and his MA in Oklahoma, worked in both states for years, including a decade as General Manager and COO of a large Ford dealership and its subsidiaries. But one day, he quit and went to France for seven weeks to open himself up to new possibilities, which degenerated into a life-altering three-year journey across 100 countries on all continents, much of it overland. And it almost swallowed him up.